How To Do Keyword Research?
What is Keyword Research?
Actually our main topic is how to do keyword research but newbies
must know about keyword research to perform better in tutorial. Keyword
Research is one of the most popular thing in search engine optimization
which webmasters do to rank their websites and blogs better in search
engine result pages. Basically, "Keyword" is a phrase which people write
in search engines to search anything. For example if I want to search that how can we learn web designing
online then I will write something like this in search engine "Learn
web design online" so here "Learn web design online" is considered as
keyword. And about research, it is simple that doing research for some
popular and trending keywords is known as Keyword Research.
Why To Do Keyword Research?
Basically, It's important to do keyword research and target some
keywords which will help you to drive traffic to your blog through search engines. While doing keyword research, you'll be able to know that which topics are trending these days, what number of searches are happening monthly in search engines across the world. And you can target some keywords which may have high number
of searches monthly. Once you've done keyword research, targeted any
keyword and got a better rank in that keyword than you're free to get
tons of traffic.
How To Do Keyword Research?
So now it's time to learn how to do keyword research. There are many tools and softwares available on the internet which will help us to do keyword research for any particular search engines.
But everyone knows, Google is one of the best and most used search
engine and we should also try to get better ranking in Google search.
For us, Google has provided a tool "Keyword Planner" to do keyword
research and we're also making use of it. Let's get started now.
First of all, you've to act like you want to search anything in search engines
and select the topic on which you actually want to do keyword research.
Then create a list of some keywords and use the Google Keyword Planner
to know which keyword is most searched. Let's know each keyword's number of monthly searches.
- Go To Google Keyword Planner
- Login With Your Google Account.
- Click on "Search For New Keyword and Ad Group Ideas".
- Now a long section which appear which will help us to do keyword research.
- In the first box, type your keyword.
- You can select your niche in "Your product category"
- And in Targeting, you can also setup the locations, languages and much more.
- At last, Click "Get Ideas".
- When the result comes, click "Keyword Ideas" tab and something will appear like below.
- I searched the keyword "Learn web design online" and you can see that this keyword is having 390 monthly searches currently.
- Below you can also get the relevant keyword ideas given by the Google Keyword Planner which will help you to do better keyword research.
- Now, note down the monthly searches and also in which competition it is.
Which Keyword Should You Target Now?
When you've noted the monthly searches of some keywords and also their competition then you may face this problem that which keyword should you target. Basically, We should target that keyword which may have high number
of monthly searches but competition also matters a lot. You also need
to look at your blog. If you try to target high competition keyword and
your blog is new with not much population and other rankings then you may
fail in targeting that keyword. Because many other popular sites may
also be working at those keywords. Yeah! If your blog is much popular
and have good Page Rank, Alexa Ranking,
Backlinks, Domain Authority and many other ranks then you can target
those high keywords otherwise going for medium or low competition
keyword is better. Got it?
Final Words
So friends, that was all about the tutorial on how to do keyword research
and I don't think keyword research is any difficult task. Just for
newbies, we tried to make the post descriptive as more as we can. If
you've any question, suggestion, views and want to say something then
please comment below. If you got helped with this post then please share
this post with friends so that others should also learn proper SEO.
Take a lot of care till the next post.
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